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It’s rare that I find a product that I’m so immediately compelled by that I have to write about it. But yesterday, I discovered Sum All and here we are. Truth be told, I am sure that [...]

“Knowing your audience” is not a new idea in marketing, it predates the internet and probably even newspapers. But in recent weeks two experiences, one social and one professional, [...]

Once upon a time, businesses and brands relied on experts for content and credibility. Professional movie critics were hired to give reviews and quotes for a commercial, sports analysis was [...]

This week, LinkedIn rolled out new company page analytics for this business pages. Now, this may not seem like that big of a deal, but believe me it is. Here’s why: LinkedIn is Already a [...]

As the Federal Reserve prepares to release its new $100 bill this Fall, it reminded me a lot of a topic I get asked about quite often: SEO for small business owners. In one line, search engine [...]

Almost one year ago,  I wrote an article where I detailed all of the reasons why the hashtag would never die. But I don’t think anybody could have predicted that it would blow up the way it [...]

In today’s web-centric world, “user experience” generally refers to what it’s like to use your website or application. How easy is it to sign up or login? How logical is [...]

Every so often, I come across a  business with a really awesome model that I think is not only innovative, but extremely practical for businesses of all sizes. Being a small business enthusiast, [...]

I must answer questions with these 6 words more than any other answer I give clients and prospects. It’s amazing to me that an idea so simple is so often overlooked when small businesses [...]

My apologies to you all that this post is long overdue. I guess on the bright side, I think my clients are happier that I’m busy promoting them rather than myself. Without further ado: One of my [...]